Let me tell you a story about how I wasted $2,387 last year.
I was that guy—the one jumping between ClickFunnels, ActiveCampaign, Calendly, and a dozen other tools, convinced I needed “best-in-class” for everything. My credit card statements looked like a software graveyard. Then my business partner sat me down and said, “Dude, you’re hemorrhaging cash on tools we don’t even use properly.”
Enter GoHighLevel.
Why I Nearly Quit in the First Week
The onboarding was… rough. I’m not gonna lie.
Day 1: Couldn’t figure out how to connect my domain
Day 3: Accidentally sent test texts to a client (mortifying)
Day 5: Discovered the “help” documentation was last updated in 2022
But here’s the thing—once I pushed through the initial “what fresh hell is this?” phase, something clicked.
What Actually Works (After 6 Months of Trial & Error)
- The All-in-One Miracle
- Finally killed my $297 ClickFunnels addiction
- No more paying $149 for ActiveCampaign
- Said goodbye to Calendly’s nickel-and-diming
- SMS That Doesn’t Feel Gross
- 78% open rate vs email’s sad 21%
- Clients actually reply (shocking, I know)
- Built-in templates that don’t sound like spam
- Automations That Save My Sanity
- Set up a 14-step nurture sequence in one afternoon
- Visual builder that doesn’t make my eyes bleed
- Tags that actually work (looking at you, Keap)
Where GoHighLevel Still Makes Me Cuss
- Email Deliverability Roulette
- Some days: Inbox hero
- Other days: Spam folder dweller
- Pro tip: Warm up your domain properly
- The “Where’s Waldo?” Feature Hunt
- Took me 3 weeks to find the form builder
- Still discover hidden settings monthly
- Mobile experience? Don’t get me started
- Reporting That Leaves Me Wanting
- Basic metrics are there
- But where’s my beautiful HubSpot-style dashboard?
- Ended up piping data to Google Sheets
Who This Actually Works For (And Who Should Run Away)
Perfect for:
- Agencies sick of the tool shuffle
- Local businesses needing SMS + email
- Consultants with simple funnel needs
Terrible for:
- Course creators (just get Kajabi)
- Bloggers (total overkill)
- Perfectionists (it’s messy but functional)
My “Why I’m Sticking With It” Moment
Last month I onboarded a new client in:
- 12 minutes (used to take 2 hours)
- Using 1 platform (instead of 4)
- While drinking my coffee (still hot)
That’s when I realized—despite its quirks, GoHighLevel has become my business’s backbone.
Final Thoughts
Is it perfect? Hell no.
Does it save me time/money/stress? Absolutely.
Would I recommend it? Depends.
If you:
- Are currently juggling multiple tools
- Don’t mind a learning curve
- Need SMS + email in one place
…then yeah, it’s worth the headaches.
Want to see my actual setup? Reply with “Show me” and I’ll send screenshots of what’s working (and what’s not).
- Martin
PS: Still on the fence? Do what I did—sign up, build one automation, and see if it clicks. Worst case? You’re out $97. Best case? You join me in the “why didn’t I switch sooner?” club.
PPS: That $2,387 I wasted last year? I’ve already saved double that in 2024. The math don’t lie.

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