Drop Funnel

So, I’m at this dive bar with a pal, the kind where the stools creak, the neon buzzes, and the bartender’s seen it all. He leans over, half-drunk, and goes, “What’s your favorite thing about yourself?” I could BS about my charm, my knack for flipping burgers, or how I can nap anywhere. But if I’m scraping the bottom of my soul, it’s my stubborn love for tools that just click—and for me, that’s GoHighLevel (GHL), the marketing platform I’ve been clinging to since 2018 when I dragged my buddy Sarah’s dog grooming shop out of a lead-chasing hellhole. That love for GHL screams who I am: a guy who picks a winner, squeezes every drop out of it, and sticks with it through the muck. At 9:18 PM on a Sunday in June 2025, I’m still cracking open GHL every damn day to keep my hustle breathing. Why’s this seven-year-old software my mirror? Grab a warm beer, dodge the sticky floor, and let me tell you why GHL’s my favorite thing about me and why I’m never bailing on it.

Why GHL’s My Soul in Software Form

I’ve always been the dude who finds a good tool and rides it ‘til the wheels fall off—like my old pocketknife, chipped but sharp, or that one pair of jeans that’s more patches than denim. GHL’s that tool, and my love for it shows I’m all about grit, smarts, and making sh*t work. Back in 2018, I was a freelancer with a bank account that laughed in my face. Sarah’s grooming shop was a circus—leads on coffee-stained napkins, bookings fumbled, emails lost in the void. I caught wind of GHL, a platform by Shaun Clark and Varun Vairavan that swore it could be a CRM, funnel builder, and automation god all at once. Sounded like a barroom brag, like a $2 shot that doesn’t burn. I snagged a $97/month Agency Starter plan, and it was like finding a jukebox that plays your jam for free. Seven years later, I’m still using it daily, just like some folks out there swear by their long-running GHL accounts for their own hustles, even dreaming of keeping it into retirement. GHL’s not just code; it’s my hustle’s heartbeat, reflecting how I grind.

What’s GHL Doing for Me Every Damn Day?

GHL’s a cloud-based monster, like a bar with every liquor, dartboard, and greasy snack you could want. It’s packing:

• CRM & Pipelines: Tracks leads like a hound on a scent, keeping my deals from slipping.
• Funnels & Sites: Slaps together landing pages or websites, so I don’t need to code or beg for ClickFunnels.
• Emails & Texts: Fires off campaigns—welcome blasts, booking prods, or sales hooks.
• Bookings: Calendars so clients can schedule without me playing phone roulette.
• Payments: Hooks up with Stripe and PayPal to snag cash for gigs or gear.
• White-Labeling: Lets me rebrand it as my own software to flip to clients like Sarah.
• Reports: Tells me what’s slamming or sucking in my campaigns.

I’m in GHL every morning, eyeballing leads, tweaking a funnel, or blasting texts. It’s like my first cigarette of the day—can’t move without it. For Sarah’s shop, I use it to send “Book your pup’s spa day!” texts, which jacked bookings by 21%. For my own gigs, it’s running consults, webinar sign-ups, and merch drops.

Why My GHL Obsession Says It All

Why’s my love for GHL my favorite thing about me? It shows I’m loyal to tools that deliver, scrappy in how I wield ‘em, and bullheaded about results. Here’s why I’m still hooked, straight from my own bar fights and what’s kicking around on X and sites like SupplyGem.

1. It’s My One-Stop Barroom Brawl

Before GHL, I was juggling Mailchimp, Calendly, and a half-dead CRM, coughing up $190/month for a setup that felt like herding drunk cats. GHL’s all-in-one deal—CRM, funnels, emails, texts, bookings—means I’m not staggering between apps like a barfly at last call. SaaS Metrics says it can replace 5-10 tools, and it’s saved me $100/month since 2018. Sarah ditched her $130/month email app and Calendly, and her biz runs smoother than a fresh buzzcut. My love for GHL proves I’m about getting it done—why screw with a dozen tools when one’s got your back?

2. Automation That’s My Kind of Drunk Magic

GHL’s workflows are like a bartender who slides you a shot before you ask. I set up a sequence for Sarah that texts leads 2 minutes after they hit her site, emails a coupon if they don’t book, and pings them before their slot—slashed no-shows by 15%. I once broke a workflow by forgetting to hit “publish”—felt like I’d puked on my own shoes—but when it’s locked in, it’s fire. SupplyGem geeks out over the drag-and-drop builder, and my knack for making it howl shows I’ve got a creative spark under the grime.

3. White-Labeling Makes Me Look Like a Hustle King

GHL’s white-labeling is my barroom flex. I slap my logo on it, use a custom domain (app.mygrind.com), and clients think I’m a tech wizard. Sarah’s clients see “Sarah’s Doggy Spa” on their booking portal, and it’s slick as a switchblade. I’ve resold GHL to two clients at $200/month each, and HighLevel’s site says agencies live for this. My love for GHL’s branding hustle shows I’m a scrapper who knows how to shine while stacking cash.

4. Payments That Don’t Make Me Wanna Smash Bottles

GHL’s Stripe and PayPal hookup means I can sell anything—consults, courses, or Sarah’s doggy bandanas—right in a funnel or calendar. I set up a $40 grooming package for Sarah, and payments hit her Stripe faster than a bar fight breaks out. SupplyGem says this seamless payment setup keeps marketers glued, and my reliance on it shows I’m about getting paid without the drama.

5. A Crew That’s Like a Bar Fight Posse

GHL’s got 60,000+ users, a Facebook group like a punk show mosh pit, and support that doesn’t ditch you mid-brawl. When I botched Sarah’s SMS setup with a jacked-up Twilio key, support had me sorted in 7 minutes. X posts hype the community for dropping hacks, like tweaking funnels for mobile speed. My love for GHL’s crew shows I’m a guy who leans on his people to keep the fight going.

6. Price That Doesn’t Kick My Wallet in the Teeth

At $97/month (or $970/year), GHL’s cheaper than a bar tab on a bad night. Compared to HubSpot ($50/user/month), ClickFunnels ($97-$297), or Calendly ($8-$16/user), it’s a steal. X users brag about saving $750+/year with GHL, and I’m right there. My loyalty to GHL’s price shows I’m sharp with my cash, always sniffing out a deal.

It’s Got Dents, But It’s My Kind of Wreck

GHL ain’t perfect—it’s like a bar stool with a wobble, sturdy but flawed. The dashboard’s like a punk flyer taped to a lamppost—rad but messy. Sarah was lost for days, and I spent 8 hours untangling it. I’ve hit bugs, like a funnel that ghosted ‘til I rebooted my Wi-Fi—wanted to smash my laptop like a bad guitar. X posts from 2024 griped about data hiccups, but 2025 updates seem to have patched the leaks. Migrating Sarah’s 800 contacts was like hauling a keg up a fire escape, and SMS/email costs (Twilio or Mailgun) add $15/month. But my love for GHL through the chaos shows I’m a stubborn bastard who sticks with what works.

GHL’s My Mirror, Scratches and All

My favorite thing about myself is my love for GHL ‘cause it’s me in code: a guy who picks tools that punch above their weight, gets scrappy with ‘em, and doesn’t flinch at a few bruises. It’s been my daily grind since 2018, running Sarah’s shop and my own hustle, and I know others out there are just as hooked, some even planning to keep it humming into their golden years. Every day, I’m in there eyeballing leads, firing texts, or pulling reports. It’s not just software; it’s my soul’s engine.

So, what’s your favorite thing about yourself? If it’s a knack for finding tools that stick, check out GHL at gohighlevel.com for a 14-day trial (or hunt for a 30-day deal). Need a wingman? I’m a quick X message away—let’s keep the bar fight going.